Facebook to limit political ads ahead of November election

Facebook CEO Mark Zuckerbergon Thursday outlined several steps the social media site is taking to encourage voting and fight misinformation ahead of the US elections in November. In addition to efforts already in place, Zuckerberg said Facebook will expand its voter suppression policies and block new political and issue ads during the final week of the campaign.

In an interview with CBS This Morning about its election policies, Zuckerberg said Facebook will also add context to posts — including from President Donald Trump –that seek to broadly delegitimize mail-in voting or the outcome of the election.

 

“Anyone who is saying that the election is going to be fraudulent, I think that’s problematic and I think additional context needs to be added to that,” Zuckerberg told CBS This Morning co-anchor Gayle King. “This will definitely apply to the president. Once this policy goes into place, it will apply to everyone equally.”

Facebook will also remove posts with “implicit misrepresentations” about how or when to vote, Zuckerberg said in a post on the social network, as well as posts that claim people will get COVID-19 if they take part in voting.

Misinformation on social networks has been a top concern since Russian trolls used Facebook and other sites to post content aimed at sowing discord among Americans during the 2016 US presidential election. Facebook has also been under fire for not sending posts from politicians to fact-checkers, while also fending off allegations that it censors speech from conservatives.

Facebook will block new political and issue ads in the week before the Nov. 3 election since there may not be enough time to contest claims made in them, Zuckerberg said. Ads related to get-out-the-vote campaigns, and political ads purchased before the final week will continue to run. Facebook earlier this year rolled out a feature to let people turn off all political ads.

The company is also limiting forwarding on Messenger to help prevent misinformation from going viral, a method Zuckerberg said has already been effective on WhatsApp.

Given that many people are expected to vote by mail due to the coronavirus pandemic, Facebook is also preparing deal with “intense claims and counter-claims as the final results are counted,” Zuckerberg said. Among the polices the social media site is putting in place to deal with this: using its Voting Information Center to prepare people for not getting a result on election night; labeling posts politicians that declare victory before results are in; expanding its definition of high-risk people to include election officials to prevent attempts to pressure or harm them; ramping up enforcement against militias and conspiracy networks like QAnon.

On Tuesday,  Zuckerberg and Priscilla Chan announced they were are committing $300 million to support voting and election infrastructure in the US ahead of the November election.

“I believe our democracy is strong enough to withstand this challenge and deliver a free and fair election — even if it takes time for every vote to be counted,” Zuckerberg wrote in his post on Thursday. “But it’s going to take a concerted effort by all of us — political parties and candidates, election authorities, the media and social networks, and ultimately voters as well — to live up to our responsibilities.”

 

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All you need to know about Domain name.

What is a Domain Name?

Domain name is the address of your website that people type in the browser to visit your website. For example, wpbeginner.com.

In simple term, if your website was a house, then your domain name will be its address.

The whole internet is a giant network of computers. Each computer is assigned a number which is called an IP address, and it looks like this:

66.249.66.1

Now, this is not an easy to remember address. Imagine if you had to use this kind of addresses to visit your favorite websites.

To fix this problem, domain names were invented.

Domain names can have alphabets and numbers, which helps business owners create brandable names for their website’s address.

When Do You Need to Register a Domain Name?

Each day, over 46,000+ new .com domain names were registered during the third quarter of 2018.

Currently, there are over 140 million .com domain names already registered.

This means that all the good domain names are being registered as we speak. Chances are that someone may register a domain name that you’re thinking of, so it’s smart to register a domain name as soon as you think of an idea.

This is why all smart entrepreneurs proactively register domain names even before launching a business.

Domain names are cheap, and you can register them for a year. If you decide to not pursue the online business idea, then you can let them expire.

The bottom line is, if you are serious about building a business, then you should register a domain name right away.

It will help you protect your brand’s identity, business name, and even future business ideas.

How to Choose The Best Domain Name?

Domain names play a very important role in your website’s identity and success. This is why it’s important for you to carefully think about the domain name you choose.

However, it’s also important to not overthink it otherwise you will never get past the research phase.

Following are some general tips to keep in mind when searching for a domain name.

Make sure that your domain name is easy to pronounce, spell, and as short as possible.
Stick with the .com extension because most users find them easier to remember than any other domain extensions.
Use your keywords and brand name in the domain name search. For example, stargardeninghouston.com is more search engine friendly, than stargardeningcompany.com
Do not use numbers or hyphens in your domain name. It makes them harder to pronounce and difficult to remember.

How to Register a Domain Name (Step by Step)

You can register a domain name from any of the top domain registrars that are authorized by ICANN to register domain names.

Since there are so many different registrars, we will cover the three most popular ways to register a domain name, and you can choose the one that best fits your need.

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What Is a Petabyte?

The next storage unit to consider is what’s known as a petabyte.

The prefix “peta” is the measurement unit for one quadrillion, or 10 to the power of 15.

Since this is 1,000 units of one trillion (tera), then one petabyte is equivalent to 1,024 terabytes. That’s one quadrillion bytes.

You would think this volume of information could never be used. However, there are petabytes of information flowing through computer systems and networks today, however hard that may be to believe.

But consider the following modern applications of petabyte sized technology:

Google processes over 24 petabytes of information every day.
Mobile phone networks transmit over 20 petabytes to and from users every day.
The Blue Waters supercomputer has over 500 petabytes of tape storage.
The United States Library of Congress contains over 7 petabytes of digital data in its archives.
World of Warcraft servers require over 1.5 petabytes of storage to run its online game.

The scale of a petabyte is hard to wrap your head around, but once you consider the scenarios above, it becomes quite clear just how much data is involved.

A single petabyte could store over 10,000 hours of television programming. If you filled an entire four-drawer filing cabinet with documents filled with text, you could fit 20 million of those file cabinets into a petabyte.

In fact, you could store every single written manuscript created by humanity since the beginning of recorded history in 50 petabytes.

That’s a lot of data.
Understanding Memory Terminology

It’s important to understand the units of memory because it’s used everywhere where there’s technology these days. Any time you buy a computer, a mobile phone, or a tablet, the specifications are all written in terms of memory storage, and how much data the technology can transmit.

If you understand all these terms, then you’ll know just how much better one computer is than other. You’ll appreciate how much better a 4G mobile network is than a 3G one. You’ll appreciate how much more you’ll be able to store on a 1 terabyte memory card rather than a 500 megabyte one.

As technology continues to advance, it’s possible there will be new units of memory to learn about. But for now, these terms are all you’ll need to know.

And if you’ve gotten this far, you should jump over to an article we’ve written about understanding network transfer speeds, which consists of megabits per second, gigabits per second, etc. This will help you understand when your ISP tells you that your download speed is 15 MBps. Enjoy!

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YouTube rolls out a short-video ad tool for small businesses

YouTube is introducing a new tool that would allow small business owners to create video ads in the least possible cost. The tool is fairly easy to use and doesn’t require any technical or creative know-how.

Titled as the YouTube Video Builder, the tool went for a testing phase with a small group of users and is now being rolled out to the general public. According to Ali Miller Director, Product Management, YouTube Ads, the video builder will specifically help small businesses during the pandemic when the need to release videos quickly is apparent.

Business owners who wish to access this tool can log on to the service via their Google account. They can also link their non-Google email address to avail the service. Businesses will also need to have their own YouTube channel to upload videos.

The operations of the YouTube video builder is simple. Advertisers can utilize images, text, and photos from their business’s profile and customize the layout, colors, and fonts as per the preference. The video can be either six-second or 15-second long and will be uploaded as Unlisted on the company’s channel.

The company can also share the video on social media and/or embed it with other websites. And if they wish, they can run the videos on ads through Google Ads.

Similar to YouTube, Vimeo also released a tool to aid small business owners to create professional-looking social videos in February. Last fall, Facetuner maker Lightricks also launched a line of apps that would be helpful for small businesses in their social media marketing campaigns.

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